Per 1/4 Cup Serving as Packaged: 110 calories; 0 g sat fat (0%DV); 0 mg sodium (0%DV); 0 g total sugars. Enriched. Unbleached. Unbromated. Premium quality. Since 1880. Over 135 years of baking success. The Gold Medal Standard. When our founding mill master C.C. Washburn braved the first Miller's International Exhibition in Cincinnati, Ohio, he took home more than the Gold Medal grand prize - he won a shiny new name. So over 135 years ago, we earned the right to be called Gold Medal. And, we've gone on to become America's No.1 selling flour brand (Based on Nielsen Sales Data ending January 1, 2007). Every day we work to live up to our legacy. The standards of the mill that made Mill City live on. We blend the heartland's pure hard and soft wheat to make great, consistent flour that bakers count on. Your Kitchen Rules: When it comes to chewy pizza crusts or lofty loaves, gluten makes them glorious. Bread flour is higher in protein-which makes more gluten, which absorbs more water, which makes dough more elastic, which produces better volume and crumb structure, which gives breads better lift and texture, and earns a baker like you more compliments. It's especially good for mixed grain breads that need lift. Cups per Pound: There are 3-1/3 cups of flour per pound and about 16-2/3 cups per 5 pound bag. The Red Spoon Promise: The Red Spoon is my promise of great taste, quality and convenience. This is a product you and your family will enjoy. I guarantee it. www.goldmedalflour.com. www.BettyCrocker.com. More great recipes at www.goldmedalflour.com. 1-800-345-2443 www.BettyCrocker.com. Expertly milled in the USA.